HOW TO CREATE DAILY THEMES IN YOUR BUSINESS TO HELP INCREASE PRODUCTIVITY
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One of the things many of my clients and Control Your Calendar students struggle with on a regular basis is having so much on their plate on a daily basis that they simply don’t know where to start and are constantly feeling behind.
I know you get it… as I tell my husband when he asks if I have any work to do, there is ALWAYS something I can be working on. There is NEVER a shortage of things to do when it comes to being a business owner. From managing your team to marketing your business, it can be hard to stay on top of everything.
The one thing that has helped me not feel scattered going into my day and actually freed up tons of time in my schedule is having daily themes for my business.
Daily themes are a simple way to structure your day and focus on the most important tasks. By dedicating each day to a different focus, you can make sure that you're not getting sidetracked by less important things.
Here are a few tips for creating daily themes that will help you be more productive:
Choose the right themes.
What things are the most important things that you need to focus on in your business? For example, there are 3 main “tasks” that I have in my business:
Business operations
Client calls and tasks
Content marketing
By having these “themes,” I can create blocks of time during my day to work on those specific things – or, use those themes on different days of the week so that when I sit down to work, I know exactly what my focus will be for the day. It makes prioritizing SO much easier!
The first step is to choose the right themes for your business. What are the most important tasks that you need to focus on each day? Once you know what you need to focus on, you can start to create daily themes that will help you achieve your goals.
Plan your day.
Now that you have your daily themes, it’s time to plan your day. I’m a big advocate of time blocking and creating what I like to call your “ideal schedule” so that it makes planning and prioritizing just that much easier.
And by having those specific themes, you can better prioritize what needs to get done each day. For example, if it’s a client task day, I know exactly what client’s tasks need to be done that day and I can focus ALL my time and energy on that, instead of being distracted by all the other things on my to-do list.
Review your day.
I am 100% a checklist person. Not only do I create a to-do list for the week, but I also have a separate to-do list for the day. At the end of the day, I cross off those top 3 priorities I was focused on, as well as cross them off my weekly to-do list.
There is nothing more satisfying than getting to the end of the day and seeing just how much you were able to accomplish! Talk about productivity!
Daily themes are a simple but effective way to improve your productivity. By following these tips, you can create daily themes that will help you focus better and get more done.
Here are some examples of daily themes that you could use that I use specifically for my personal business:
As always, I recommend using this as a starting point for your business and not just trying to make what I do work for you.
If you need more help creating these themes and staying accountable with your schedule + priorities, apply for 1:1 coaching with me and we can walk through all of this together!
Monday: Business task focus day. This is a good day to focus on tasks that are related to running your business, such as marketing, sales, and accounting. I am usually planning marketing content, update sales pages, and writing emails or blogs. I also have dedicated time on my schedule for business-specific meetings for The Biz Runners and The Content Club on these days because those are business-focused activities as well.
Tuesday and Thursday: Client calls and tasks. These days are dedicated to meeting with clients and completing tasks that are related to your clients. As I tell my 1:1 clients, just because I block off time for calls on these days doesn’t mean I don’t take calls outside of these days, but my goal is to keep ALL my coaching calls on these days as much as possible.
Wednesday: Bigger projects or content writing. This is a good day to focus on larger projects or content writing. Because I’m keeping all my calls on dedicated days, this is a strict work day on those bigger projects. For example, I do most of my writing for The Content Club on Wednesdays, or if I’m preparing for a launch, my Wednesdays are usually dedicated to planning and creating my marketing.
Friday: Catch-up day. This is a day to catch up on anything that you didn't have time to do during the week. As I said, I believe you can work 4 hours a day, 4 days a week… but that doesn’t mean you don’t need to work on some Fridays. Sometimes, my weeks are so full of calls that I need Friday to get projects completed or get ahead on client tasks for the week. I also use Fridays to plan out my week ahead too so I can take the entire weekend OFF from my business.
You can also adjust these themes to fit your own needs. For example, if you have a lot of meetings on Mondays, you might want to switch that day to a client call and task day. Or, if you have a lot of content writing to do, you might want to dedicate two days to that task.
The important thing is to find a system that works for you and stick to it. By creating daily themes, you can improve your productivity and focus on the most important tasks.
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